About Me:
Crafting Digital
Excellence
I'm a UX Designer, transform the mundane into magic, blending beauty with strategy to craft unforgettable user experiences. With empathy as my compass, I decipher users' needs and turn frustrations into moments of delight. Collaborative and adaptable, I thrive on innovation, constantly evolving on the cutting edge while indulging in my love for films and storytelling.
About Me:
Crafting Digital Excellence
I'm a UX Designer, transform the mundane into magic, blending beauty with strategy to craft unforgettable user experiences. With empathy as my compass, I decipher users' needs and turn frustrations into moments of delight. Collaborative and adaptable, I thrive on innovation, constantly evolving on the cutting edge while indulging in my love for films and storytelling.
Education
I earned my Bachelor's degree in Business Communication from Bernard M Baruch College, 2014
Stack
My technical toolkit includes proficiency in Adobe XD, Figma, FigJam, Sketch, Webflow, Axure, Balsamiq, Bootstrap, InVision, Canva, InDesign, Photoshop, Lightroom, Premiere Pro, Davinci Resolve, Final Cut Pro, Illustrator, Bezel. I'm also well-versed in responsive web design, ensuring that websites I create look and function flawlessly across all devices.
Certifications
Google UX Design Certificate
Google Digital Marketing & E-Commerce Certificate
Experience
Ui/Ux Designer (Contract)
RxEMIND
April 2023 - June 2023
Conducted user research to identify target audience’s pain points and opportunities.
● Reduced usability tests and updated number of steps required for users to move from point A to point B.
● Created design solutions with wireframes and low- and high-fidelity prototypes, including real user feedback.
Ui/Ux Designer (Contract)
RxEMIND
April 2023 - June 2023
Conducted user research to identify target audience’s pain points and opportunities.
● Reduced usability tests and updated number of steps required for users to move from point A to point B.
● Created design solutions with wireframes and low- and high-fidelity prototypes, including real user feedback.
Ui/Ux Designer (Contract)
RxEMIND
April 2023 - June 2023
Conducted user research to identify target audience’s pain points and opportunities.
● Reduced usability tests and updated number of steps required for users to move from point A to point B.
● Created design solutions with wireframes and low- and high-fidelity prototypes, including real user feedback.
Ui/Ux Designer (Contract)
PhotoPRO
January 2021 - January 2022
Created and pioneered licensing software to streamline sales processes from leads. Designed system that represents in-app booking processes by asking real, quantifiable, and quantitative questions. Devised complete mockup for the mobile application, including functional HiFi prototype.
● Improved and streamlined user experience by automating information structure.
● Prevented app uninstallation and bounce rate by determining and implementing gig requirements/pricing solutions.
● Increased client retention by 35% by creating intuitive editing packages with live preview.
● Boosted sales by 30% with effective marketing-based copywriting.
● Incorporated share button to live preview the 'customize editing package' generates up to 60% more leads.
Ui/Ux Designer (Contract)
PhotoPRO
January 2021 - January 2022
Created and pioneered licensing software to streamline sales processes from leads. Designed system that represents in-app booking processes by asking real, quantifiable, and quantitative questions. Devised complete mockup for the mobile application, including functional HiFi prototype.
● Improved and streamlined user experience by automating information structure.
● Prevented app uninstallation and bounce rate by determining and implementing gig requirements/pricing solutions.
● Increased client retention by 35% by creating intuitive editing packages with live preview.
● Boosted sales by 30% with effective marketing-based copywriting.
● Incorporated share button to live preview the 'customize editing package' generates up to 60% more leads.
Ui/Ux Designer (Contract)
PhotoPRO
January 2021 - January 2022
Created and pioneered licensing software to streamline sales processes from leads. Designed system that represents in-app booking processes by asking real, quantifiable, and quantitative questions. Devised complete mockup for the mobile application, including functional HiFi prototype.
● Improved and streamlined user experience by automating information structure.
● Prevented app uninstallation and bounce rate by determining and implementing gig requirements/pricing solutions.
● Increased client retention by 35% by creating intuitive editing packages with live preview.
● Boosted sales by 30% with effective marketing-based copywriting.
● Incorporated share button to live preview the 'customize editing package' generates up to 60% more leads.
Additional Experience
Volunteer UX/UI Designer
The Film Maker
January 2022 – February 2023
Led user flow activities in creating design frameworks and increasing operational efficiency. Produced detailed cases by utilizing
Google-Trained methodology. Devised visual proof of concept with website responsiveness in design process using hand-drawn
wireframes. Developed information architecture to assist users in understanding sitemaps and navigation of large websites.
● Ensured mobile devices' accuracy and accessibility by designing low and high-fidelity prototypes.
● Increased 80% in website retention by introducing optimum website chat system for users’ communication.
Volunteer UX/UI Designer
The Film Maker
January 2022 – February 2023
Led user flow activities in creating design frameworks and increasing operational efficiency. Produced detailed cases by utilizing
Google-Trained methodology. Devised visual proof of concept with website responsiveness in design process using hand-drawn
wireframes. Developed information architecture to assist users in understanding sitemaps and navigation of large websites.
● Ensured mobile devices' accuracy and accessibility by designing low and high-fidelity prototypes.
● Increased 80% in website retention by introducing optimum website chat system for users’ communication.
Volunteer UX/UI Designer
The Film Maker
January 2022 – February 2023
Led user flow activities in creating design frameworks and increasing operational efficiency. Produced detailed cases by utilizing
Google-Trained methodology. Devised visual proof of concept with website responsiveness in design process using hand-drawn
wireframes. Developed information architecture to assist users in understanding sitemaps and navigation of large websites.
● Ensured mobile devices' accuracy and accessibility by designing low and high-fidelity prototypes.
● Increased 80% in website retention by introducing optimum website chat system for users’ communication.
Video Editor (Freelancer)
SK Productions
Converted Long-form videos to short-form for TikTok, YouTube Shorts, and Instagram Reels. Edited and assembled raw video
footage into polished and professional final product with variety of footage types, including recorded events, interviews, commercials, and films.
● Boosted retention by 60% of viewers staying on video with editing software by implementing animation and text.
● Raised website traffic by 10% via utilization of social media platforms.
Video Editor (Freelancer)
SK Productions
Converted Long-form videos to short-form for TikTok, YouTube Shorts, and Instagram Reels. Edited and assembled raw video
footage into polished and professional final product with variety of footage types, including recorded events, interviews, commercials, and films.
● Boosted retention by 60% of viewers staying on video with editing software by implementing animation and text.
● Raised website traffic by 10% via utilization of social media platforms.
Video Editor (Freelancer)
SK Productions
Converted Long-form videos to short-form for TikTok, YouTube Shorts, and Instagram Reels. Edited and assembled raw video
footage into polished and professional final product with variety of footage types, including recorded events, interviews, commercials, and films.
● Boosted retention by 60% of viewers staying on video with editing software by implementing animation and text.
● Raised website traffic by 10% via utilization of social media platforms.